The Scratching Post: Here's What's Brewing at Scratch Writing

2024 has been a whirlwind year for us at Scratch Writing, Inc. From exciting relaunches to new client acquisitions, our team has been hard at work making strides in various avenues. If you're a content marketer or business owner looking to stay ahead of the game, read on to discover what we've been up to and how our latest projects might inspire your own efforts.

Reflecting on the Year Thus Far

Since the beginning of 2024, our primary focus has been on evolving and expanding our digital presence. One of our significant milestones was the relaunch of AcrossNorthHills.com as AcrossPittsburgh.com. This transition marks a new chapter for us, allowing us to tap deeper into the Pittsburgh market. With this fresh identity, we're prepared to elevate AcrossPittsburgh.com to unprecedented heights, offering more value to our readers and partners.

The Mobile Gnosis Pivot

We also developed a Proof of Concept (POC) for the Mobile Gnosis website, aimed at connected and automated vehicles. While the POC highlighted the immense potential of a robust CMS directory-driven platform, we haven't yet secured the support needed to transform it into a fully operational website. Instead of shelving it indefinitely, we've decided to revert the Mobile Gnosis Blog back to ScratchWriting.com, where it originally found its audience.

Bringing Blogs Back to ScratchWriting.com

Our decision to revert our blogs back to ScratchWriting.com stems from a lesson learned in scalability. A few years ago, we ambitiously launched multiple blogs as fully-featured websites. Although the endeavor was well-intentioned, it proved premature and somewhat impractical given our current resources and market conditions. By consolidating our blogs back to ScratchWriting.com, we aim to streamline our content strategy and offer a more cohesive experience for our readers.

Supporting and Growing Business Services

Our commitment to supporting and growing our business services remains unwavering. We've maintained strong relationships with long-term clients such as the University of Pittsburgh and SAE International. Both organizations continue to engage with us, and the prospects for future collaborations look promising. Additionally, we're supporting the website for Terry Hohman Painting, Inc., a commercial and residential painting company in the Pittsburgh area, ensuring their digital presence aligns with their high-quality service.

Welcoming New Web Services Clients

Our portfolio of web services clients has recently expanded to include Chris Candies, a Pittsburgh-based candy manufacturing company. We are providing them with a full website and ongoing support to enhance their online presence. We're also excited to work with Minard's Spaghetti Inn, a top old-school Italian restaurant recognized by the New York Times. Our services extend to developing a food wholesale distributor website for Minard's, aimed at expanding their retail business across Pennsylvania, Ohio, and West Virginia.

Exciting New Projects

Perhaps the most thrilling news is our commitment to delivering "Call of the Minotaur," the second book in the Midas Protocol technothriller series by author Matt DeReno. We aim to release this gripping sequel by the Christmas season, adding another feather to our cap and offering our audience a thrilling read.

Conclusion

There you have it—2024 has been a busy yet incredibly rewarding year for Scratch Writing, Inc. From relaunching websites to acquiring new clients and gearing up for exciting product releases, we've accomplished a lot and have even more planned for the coming months. If you're inspired by our initiatives or wish to collaborate, don't hesitate to get in touch. Let's continue to make this year one for the books!